Whoop, a company specializing in fitness and health tracking wearables, has achieved a valuation of $10.1 billion after closing a $575 million Series G funding round. This valuation is nearly triple its last reported valuation of $3.6 billion, highlighting the company's rapid growth and market impact.

The Series G round was led by Collaborative Fund and saw participation from a diverse group of investors including Mubadala Investment Company, Qatar Investment Authority, 2PointZero Group, Abbott, Mayo Clinic, Macquarie Capital, IVP, Foundry Group, Accomplice, Affinity Partners, Glade Brook, B-Flexion, Promus Ventures, and Bullhound Capital. Individual investors such as Cristiano Ronaldo, LeBron James, Rory McIlroy, Reggie Miller, and Niall Horan also contributed to the round.

Abbott, a medical device giant, is a notable addition to Whoop's cap table, signaling the company's broader push into health and medical capabilities. Whoop's founder and CEO, Will Ahmed, hinted at 'more to come' on this partnership without providing specific details.

Ahmed also highlighted the company's business milestones, stating that Whoop exited last year at a $1.1 billion bookings run rate, marking a 103% increase year over year. He emphasized the importance of focusing on bookings as a metric, given the complexity of managing inventory, hardware costs, and recurring revenue in a subscription business that ships millions of hardware units globally.

With the new capital, Ahmed pointed to talent and hiring, marketing and brand awareness, continued R&D investment, and accelerating international expansion as the company's next steps. While the company is undertaking 'no-regrets work to be a public company,' Ahmed did not confirm any imminent plans for an IPO.

Whoop's significant fundraising round and soaring valuation underscore its position as a leading consumer brand among health-conscious and performance-oriented users. The company's future moves, including potential IPO plans, will be closely watched by investors and consumers alike.