Vibe.co ARR hit $100M

Vibe.co, a performance-advertising platform focused on Streaming TV Ads, has reached $100 million in annual recurring revenue (ARR) just two years after its launch. 

This makes it one of the fastest-growing software companies ever. The company supports over 10,000 performance marketers, has access to 120 million households, powers advertising through 500+ apps & channels, and integrates with 40+ marketing tools to streamline campaign workflows. 

At its core, Vibe.co solves the challenge of reliable attribution, transparency, and real-time optimization in an ecosystem (CTV / streaming) that’s traditionally suffered from fragmented data, delayed feedback, and limited visibility.

Unlike many competitors, Vibe.co emphasizes verified and trustable data points, enabling brands to track outcomes with confidence—and feed those outcomes back to improve campaign performance while minimizing waste. 

Vibe.co has shown strong scalability: tens of thousands of users, major reach (120M households), large inventory (500+ channels), and broad integrations, signifying institutional traction in performance marketing.

Its revenue growth reflects value delivered to brands via ROI-driven campaign performance: customers are seeing uplift in purchases, high return on ad spend (ROAS), and greater campaign certainty.

There isn’t explicit public data yet on funding, profitability, or valuation in the same post, but the speed of reaching $100M ARR, the customer base, and the infrastructure suggest Vibe.co is well positioned to command strong funding multiples and expand further in the connected TV advertising market.