Headspace achieved an estimated $2M MRR (~$24M ARR) despite a drop in active users from a peak of 2.5M during 2020–2021, likely driven by the COVID-19 pandemic, to around 500K active users currently.
It was sold for approximately $300M, representing an impressive 12.5x ARR multiple.
The company's ability to scale its subscriber base during a global health crisis, coupled with its strong position in the mindfulness and meditation app market, supported this lucrative exit.
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