Tree Traction has reached $5M ARR. The company is expanding its sales team and providing roles with uncapped commissions and retroactive accelerators.

Tree Traction is a specialized direct mail marketing company built exclusively for tree service businesses.

They design and send personalized, handwritten-style direct mailers to homeowners to help tree care companies generate exclusive leads before customers shop around on platforms like Google, Angi, or Thumbtack.

Their platform appears to focus on leveraging AI tools to support sales teams primarily through inbound strategies.