Acquisition price: Approximately $80 million upfront, with additional earn-out payments through 2029.
User base: Over 20,000 users and 1,300+ paying customers, including big clients like eToro and SimilarWeb.
Strategic fit: Strengthens Wix’s AI portfolio, focusing on "vibe coding," where users describe applications naturally and AI builds them.
Retention: Wix set aside around $25 million in retention bonuses for Base44 employees in 2025.
Founder: Solo founder.