Rilla has become the leading “conversation intelligence software” for in-person sales. Think HVAC, real estate, automobile, and windows.

It has grown from $0 to $40 million ARR in just 3 or so years, and is still growing at 15% month over month. That makes them one of the fastest growing startups of all time.

Interestingly, Rilla achieved $1M ARR before purchasing office furniture, operating from a 3-bedroom apartment with 5 team members.

The company has since grown to over 100 employees and thousands of customers while maintaining their original dining table as a symbolic centerpiece.