Magnific, formerly known as Freepik, has launched as the world's most comprehensive AI creative platform, introducing a new framework for creative work in the AI era.
The company serves more than 1 million paid subscribers worldwide and has adoption across over 290 enterprise teams.
CEO Joaquín Cuenca Abela introduced the concept of the "no-collar economy," suggesting that AI is democratizing high-end production.
Democratization: 72% of new creators on the platform identify as beginners.
Vision: The goal is to enable individuals to execute complex creative projects (like filmmaking) that previously required entire studios and massive capital.
Magnific now integrates a full "creative stack" into one workspace:
Access to over 15 image generation models and 12 video models.
A library of over 250 million stock assets.
Real-time collaborative tools for asset generation, upscaling, and audio.